hi there

I’m Bianca Shaw. A digital + social media marketer, mother and avid snowboarder.

“We don’t always get to decide which course we go down or know which mountains we’ll face. Yet we always have the most important choice there is: whether to resist, or to give ourselves over to the twists and turns of the terrain.

As it goes in snowboarding, so it goes in life.”

-Amy Purdy

Featured

Mar 17, 2021

stop the stigma & stereotypes. stop the hate.

Mar 17, 2021

The ignorance and thoughtless actions of our country are maddening. The increasing cases of violent acts against Asian American’s are disheartening and I’m in complete, utter disgust.

Mar 17, 2021

May 17, 2020

safety first, always.

May 17, 2020

During the pandemic, the general consensus is that the last place you want to be is in a hospital. From everything that the media constantly generates about the lack of hospital beds and ventilators as well as photos or videos of exhausted front line workers in make shift PPE, it’s no wonder why everyone is absolutely terrified.. However on April 28, I self admitted myself.

May 17, 2020

May 5, 2020

case study: nobu las vegas

May 5, 2020

The Nobu Hotels global brand is an effortless blend of modern luxury and minimalist Japanese tradition. In this social media content strategy, we outlined a plan with the intention to enhance the overall look and feel as well as defined the parameters for all content related to Nobu Las Vegas.

May 5, 2020

hi there

“We don’t always get to decide which course we go down or know which mountains we’ll face. Yet we always have the most important choice there is: whether to resist, or to give ourselves over to the twists and turns of the terrain.As it goes in snowboarding, so it goes in life.”-Amy Purdy